Here we are team! The last feature in The Spotlight Series for 2016 (can you believe we’re that close to the end of the year?!). I am so honoured to have been able to shine the light on twenty three different businesses since May – from WA, VIC, NSW, TAS & QLD (sorry SA – I’ll have to make sure I feature one of your fine residents in the new year!). Thank you to each and every one of the amazing business owners that were featured, I know everybody loved discovering more about you & your incredible businesses – I certainly did! For the final feature, I thought I’d give you all some more insight into me and my business, and of course the many exciting things that are planned for 2017. To all the wonderful readers of The Spotlight Series, thank you so much for your interest and support! Tune in from January 4th next year for a whole host of new businesses. And I hope you all have an amazing Christmas and festive season with your families x
Tell us about your business and any specialties you have.
One Small Step Business Coaching specializes in helping small business owners create simple yet dynamic business plans and strategies, to help get them where they want to go! I come from a corporate background – over 10 years in strategic and national sales roles – and I am really passionate about educating other small business owners about the value of having a great strategy, and how it can literally transform your business. Next year I’ll also be focusing on empowering small business owners in the ‘selling’ (or relationship building if you prefer!) part of their business. Sales – like business planning – is not meant to be scary, and in fact it is critical to your success as a business owner. I started One Small Step in August 2015 and it’s been one hell of an incredible ride – I can’t wait to see what 2017 brings!
Please give us a rundown of your services and any best sellers.
My services include a range of coaching packages, all designed around providing the client with a tangible plan at the end of our sessions – whether that is a full business plan, a sales & marketing plan or an action plan. I designed my packages specifically for small business owners – I basically get to know your business on a really intimate level, and then educate my clients on all the main concepts of creating a great strategy for their business, from creating a vision, pinning down your business values, identifying a point of difference and a target market, to the importance of adding value to your customer experience, branding & marketing, and of course wrapping it all up with a kickass action plan! Every business is different, which is why I will always offer one-on-one coaching as part of my range of services – the generic approach to business coaching is something I fundamentally disagree with, and it is really important to me to continue to provide a very high standard of service, no matter how much my business grows. I also speak at workshops, most commonly on my Top 6 Business Planning Basics, and industry events all over Australia. My best seller would be my Business Plan package, which includes 5 x 1 hour sessions (delivered face to face where possible, but also available via Skype, Zoom or phone).
What makes your business stand out from the rest?
One of my major points of difference is that my coaching packages are all task specific and short term – that is, you don’t have to sign up for monthly coaching fees to access my services. While some business owners prefer that ongoing accountability, in my experience most small business owners have a specific reason or trigger for wanting help with their business – and they don’t have the money to pay for ongoing coaching services, month after month! I can still definitely provide ongoing coaching, however my aim is to give my clients all the knowledge, tools and strategies they need over the sessions we have together, to enable them to then self-implement change within their business. This has huge ramifications in terms of their business confidence too.
What’s your favourite part of your job?
It’s so hard to narrow it down to just one! Without any exaggeration, this is the most interesting and rewarding job I have ever had in my life. I love meeting new people, I REALLY love getting to know my client’s businesses – there are so many creative business people and great business ideas out there! I love getting to know new industries. I love that ‘a-ha’ moment I have when I see the gold in my client’s business, and how we can make the most of that to help them achieve their goals. But probably my favourite is when my clients succeed – whether these are big or small wins – and the huge difference that makes in their own self-confidence. I see my role as more of a guide than a teacher – all the ability, creativity and drive already exists within my clients. It is just my job to point them in the right direction and bring all that potential out.
Anything exciting you’d like to share?
So much, and I feel like I’ve been waiting to spill for SO long! So the first thing is that I’ll be launching not one, but TWO e-courses next year! One will be based around my business planning basics, and the other will be around selling with authenticity & passion. These e-courses will have limited intake – no more than 6 per group – to make sure I can continue to provide tailored advice to the participants. I’ll be delivering the content via a combination of video, e-book and weekly Zoom sessions, to give the participants the flexibility to complete the course in their own time, at their own pace. You can join the priority list from next month, which will give you first chance at securing your spot for the course. VERY excited about that! I’m also going to be re-launching my website on Jan 1, courtesy of the amazing Joanne Tapodi! Can’t wait! I’ll be partnering up with a handful of incredible local #girlbosses early in the new year to bring you some amazing workshops and events, some of which Perth has never seen the likes of before! And lots more… gotta keep some news up my sleeve for the new year!
Any special offers you’d like to share with us?
From 1st December I’ll be running a competition via my website – join my mailing list for the chance to win a 60-minute one-on-one coaching session. Head to www.onesmallstepcoaching.com.au to sign up.
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