Tonight's spotlight is shining on the very gorgeous Natashia Bevilacqua from Acqua Design Studio. Tash is the partner of one of my very oldest and best friends (hi Colin if you're reading this!), and has become a very close friend of mine also. I had stalked Tash's many creative talents for some time, before I asked her to create my logo for One Small Step back in August last year. She did such an incredible job - I still love my logo just as much today as when I first saw it - and she also put together some gorgeous flyers for the New Beginnings Fair I did back in February this year, just before heading off on maternity leave to have her first baby! You can probably tell I'm a big fan of this girl - you will be too once you see her work. Read more about the lovely Tash below x
Tell us more about your business and any specialties you have.
Acqua Design Studio specialises in strategic branding and graphic design for small to medium businesses, whether new or established. I originally worked in marketing, where I focused on branding and clearly communicating a company’s services, products and values to their target market. Now as a graphic designer, I apply this knowledge to each client, helping them understand the importance of their branding, to ensure they take their business to the full potential.
Please give us a rundown of your services and any best sellers.
I specialise in branding, which includes logo design, stationery, print materials, web graphics and small website design. Print materials can include business cards, flyers, brochures, catalogues advertising, posters – you name it! Currently, my best sellers would have to be new business branding. I get a lot of clients wanting to start their own business (which I love!) and require a new logo and print materials. I also do a lot of smaller projects like wedding invitations, event posters, e-books, social media graphics, and car graphics.
What makes you stand out from the rest?
I think my marketing background gives me a bit of an advantage over other designers. I worked in corporate marketing for 7 years after studying marketing and public relations, and gained a wealth of knowledge about strategic marketing, branding and promotion. Moving into designing was an easy transition, as I took that knowledge and applied it to designing for other businesses, whether small or large. When taking on a new client, I look at all the factors that might impact their business, from competition, target audience, industry as well as their background and personality, to match a design that will work with them for the long term. I want them to be proud of their branding, and feel they have made a good investment.
What’s your favourite part of your job?
I would have to say completing a project is the best part, in particular a print job - holding a completed brochure or wedding suite in your hands is the best feeling. Even more so is when you get these amazing emails from clients saying how happy they are, that’s the best feeling.
Anything exciting you'd like to share?
8 months ago I had my first baby, so I took a break from work while I took on the new job of being a mum. I'm enjoying now taking on new clients and getting back into working from home, whilst juggling baby Henry. I’ve also just launched a range of wedding stationery, which can be customised and is available to view through my website.
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